Live Stream link:
In the past 5 years, Kaplan has revolutionized PR, social media, advertising, and influencer marketing with a data-driven, viral-optimized, and growth-focused approach for Silicon Valley’s fastest growing startups and big brands like Budweiser, Mercedes-Benz, Citi, Smuckers, and Milk-Bone.
In Marketing is Contagious: How to Build Buzz at Record Speed, Kaplan will show you how the same principles that cause a cat video to go viral, a social cause to spread like wildfire, or an unknown startup to accumulate billions of users, can help you get far greater marketing results in less time.
In his talk, Kaplan will reveal four viral levers:
How can you position your product to be more buzzworthy?
Maybe you’re a startup that needs a scrappy and high-impact marketing approach. Maybe you’re a big brand that needs a faster way to hit your ambitious growth KPIs. Perhaps you’ve achieved some mass awareness but not sales… or vice versa?
YOU WILL LEARN FROM THESE CLIENT CAMPAIGNS:
For those who would like to attend the event via livestream, we’ll send out the livestream link and login information the day before the event. We’re livestreaming the event in high-quality video for an optimal viewing experience.